Event Organizers

Event Managers and Show Organizers

Event Vendors

Sponsors and Exhibitors

Spending too much time trying to understand client pain points?

Are you overexplaining your features, rather than offering tangible benefits? Have you struggled to build genuine relationships vs strictly selling?

Once upon a time, I was your target market! Having been a show organizer, I am uniquely qualified to understand what your clients are looking for and the relationships they want to build.


Plus, with 8+ years of event sales experience, I have answered countless RFP’s and understand what you need from a client relationship as well. 

Let me help you with:

  • Sales Proposals and RFP Responses

  • Email funnels

  • Press Releases

  • Websites (including User Experience)

  • Blog posts

  • Direct Mail

  • Video Scripts

  • Sponsorship Collateral

“Content Is King”

As an event professional how many times have you heard that? Probably A LOT.

Guess what – it is 100% true - BUT the line of succession needs to begin with tightly crafted marketing copy ruling side by side with a well-developed content strategy.


For your message to reign supreme, it’s time event professionals and marketers embrace the “content is king” mantra for themselves. Prioritize the words you put on your website, your registration platform, and in your prospectus.


Let me be your royal scribe! Whether your event is virtual, in-person, or hybrid I offer the following services:

  • Websites (including User Experience)

  • Attendee Prospectus

  • Exhibitor Prospectus

  • Permission to Attend Letters

  • Registration Platform Text

  • Directional Signage 

  • Press Releases

  • Social Media Posts

  • Blog Posts

  • RFP’s

  • Industry advertisements (print or digital)



Sponsoring an event? Not part of an event at all? No problem! 

Have you invested in event sponsorship and have no idea how to message your booth space? Perhaps you aren’t involved with an event at all and just are not sure how to create compelling copy to sell your goods.

A² Services extends beyond the event industry. I have worked with fitness professionals, home design and staging experts, photographers, and software marketing companies to promote their services.

I’m ready to help you with the following:

  • Booth messaging (In-person or virtual)

  • Sponsorship Collateral

  • Websites (including User Experience)

  • Email funnels

  • Blog posts

  • Direct mail

  • Press releases

© 2020 by A Squared Services, LLC dba A² Services.



Annemarie Allain, CEM
A² Services


Orange County, California